Gastland
Gastland Flight Catering
I led the creative direction for airline catering company serving commercial, low-cost, and private airlines as they repositioned their brand to support a growing focus on premium clients. The objective was to elevate the company’s visual identity and digital presence while maintaining clarity and trust across a diverse client base.
I led the brand refresh across key touchpoints, including logo design, visual identity, photography, and website design, ensuring the new direction aligned with higher-end expectations. Beyond design, I supported marketing and social media strategy and provided ongoing creative consultation. To strengthen industry credibility and reach, I collaborated with third-party aviation and hospitality influencers, developing content and promotional assets that extended the brand’s presence across relevant channels.